Irish customers have started to take fewer visits to the pet shops and superstores, with the channel continuing to lose share in cat food in 2023. Some pet shops are concerned that the price increases being seen across pet care will lead to a decrease in demand and a drop in footfall as consumers seek out cheaper distribution channels.
Cat owners are becoming increasingly educated and aware of the particular needs of their pet companions and as such many are now opting for more expensive specialist products. For example, for owners with overweight cats there is a growing demand for therapeutic weight loss cat food.
Two largest national brand owners, Mars Foods Ireland and Nestlé Purina PetCare Ireland, are expected to maintain their leading positions, with these giants dominating sales of cat food in value terms in 2023. They are likely to remain dominant over the forecast period despite the growing number of smaller brands and the rise of private label.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Cat Food industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cat Food industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cat Food
This report originates from Passport, our Cat Food research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!