Sales of cat food are expected to grow at strong rates throughout the forecast period. The pet cat population in Colombia will continue increasing over the forecast period, at a faster rate each year compared to the increase in the pet dog population.
Consumers are likely to increasingly look for “clean and natural” label solutions in the belief that they offer better-sourced ingredients and packaging with claims such as “non-GMO” and animal welfare and locally sourced certifications. Cat owners will also look for simpler, more natural ingredients, minimally processed or even raw.
For cat food sales, retail e-commerce is expected to remain the most dynamic channel, not only because of the rapid expansion of platforms such as Laika, but also because of the development of the channel among pet shops and pet superstores that will continue to focus on an omnichannel strategy (Puppis, for example). The promise of on-time delivery, different payment methods, including cash when the order is delivered, and the possibility of having scheduled orders, as well the integration of different services (insurance, vet visits or online consultations etc) are factors that will continue driving the development of retail e-commerce cat food sales throughout the forecast period.
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Understand the latest market trends and future growth opportunities for the Cat Food industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Cat Food
This report originates from Passport, our Cat Food research and analysis database.
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