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Country Report

Eye Care in

Eye Care in Brazil

Oct 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

More screen time could mean increasing demand for eye care...

The arrival of the COVID-19 pandemic in Brazil and moves by cities and states across the country towards home working and schooling has seen many local consumers setting up home office or learning environments. With this, as well as consumers generally spending more time at home than usual, many consumers were using devices such as smartphones, TVs and computers/notebooks more frequently either to continue working/learning from home or for entertainment purposes.

...but trading down is having a negative impact on sales of eye care

At the same time, one of the consequences of the COVID-19 pandemic and the measures taken to contain its spread in Brazil was the deterioration of the economic situation. Store and business closures as well as higher unemployment rates have been negatively affecting consumer confidence.

Alcon and Allergan-Lok continue to dominate sales in eye care

The top two players Alcon and Allergan-Lok dominate eye care in Brazil, accounting for around three quarters of retail value sales of these products in 2020. The two companies have strong brands in their portfolios, such as Systane and Optive.

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Eye Care Market Sample Report Eye Care Market Sample Report Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in Brazil market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Eye Care in Brazil?
What are the major brands in Brazil?
How are population trends affecting eye care product sales?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Eye Care in Brazil - Category analysis

KEY DATA FINDINGS

2020 IMPACT

More screen time could mean increasing demand for eye care...

...but trading down is having a negative impact on sales of eye care

Alcon and Allergan-Lok continue to dominate sales in eye care

RECOVERY AND OPPORTUNITIES

Smaller brands could continue increasing their presence

Performances expected to gradually improve after 2020

Dry weather can positively affect sales of eye care in Brazil

CATEGORY DATA

Table 1 Sales of Eye Care by Category: Value 2015-2020
Table 2 Sales of Eye Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Eye Care: % Value 2016-2020
Table 4 LBN Brand Shares of Eye Care: % Value 2017-2020
Table 5 Forecast Sales of Eye Care by Category: Value 2020-2025
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2020-2025

Consumer Health in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Distribution of Consumer Health by Format: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format and Category: % Value 2020
Table 15 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Eye Care in Brazil

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

More screen time could mean increasing demand for eye care...

...but trading down is having a negative impact on sales of eye care

Alcon and Allergan-Lok continue to dominate sales in eye care

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Eye Care in Brazil - Category analysis

KEY DATA FINDINGS

2020 IMPACT

More screen time could mean increasing demand for eye care...

...but trading down is having a negative impact on sales of eye care

Alcon and Allergan-Lok continue to dominate sales in eye care

RECOVERY AND OPPORTUNITIES

Smaller brands could continue increasing their presence

Performances expected to gradually improve after 2020

Dry weather can positively affect sales of eye care in Brazil

CATEGORY DATA

Consumer Health in Brazil - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

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