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Country Report

Eye Care in

Eye Care in Brazil

19 pages, Oct 2019

US$990

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Promotions help push sales of eye care

Changes in the economic environment have limited impact on the eye care category. However, more players are increasing promotional activities to keep consumers interested in their products, especially on more expensive items.

Dry weather continues to positively affect sales of eye care in Brazil

Dry weather continues to positively affect sales of eye care in Brazil. Euromonitor´s economies and consumers annual data show that total precipitation in 2018 was 1,172 millimetres, the lowest since 2015.

COMPETITIVE LANDSCAPE

Alcon and Allergan-Lok continue to dominate sales in eye care

Both Alcon and Allergan-Lok dominate eye care in Brazil, accounting for almost 80% of total value sales in the country. The two companies have strong brands in their portfolios such as Systane and Optive.

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Samples

Eye Care Market Sample Report Eye Care Market Sample Report Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in Brazil market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Eye Care in Brazil?
What are the major brands in Brazil?
How are population trends affecting eye care product sales?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Eye Care in Brazil - Category analysis

HEADLINES

PROSPECTS

Promotions help push sales of eye care

Dry weather continues to positively affect sales of eye care in Brazil

COMPETITIVE LANDSCAPE

Alcon and Allergan-Lok continue to dominate sales in eye care

CATEGORY DATA

Table 1 Sales of Eye Care by Category: Value 2014-2019
Table 2 Sales of Eye Care by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Eye Care: % Value 2015-2019
Table 4 LBN Brand Shares of Eye Care: % Value 2016-2019
Table 5 Forecast Sales of Eye Care by Category: Value 2019-2024
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2019-2024

Consumer Health in Brazil - Industry Overview

EXECUTIVE SUMMARY

Consumer health sales continue to grow strongly in 2019

Positive performance despite the lack of innovation

Leading companies reinforce their position, but competition affects the competitive landscape

Parapharmacies/Drugstores continues to dominate sales, but internet retailing grows stronger

Future growth to remain positive

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Distribution of Consumer Health by Format: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format and Category: % Value 2019
Table 15 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024

Megatrends

Country Report

Eye Care in Brazil

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Promotions help push sales of eye care

Dry weather continues to positively affect sales of eye care in Brazil

COMPETITIVE LANDSCAPE

Alcon and Allergan-Lok continue to dominate sales in eye care

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Eye Care in Brazil - Category analysis

HEADLINES

PROSPECTS

Promotions help push sales of eye care

Dry weather continues to positively affect sales of eye care in Brazil

COMPETITIVE LANDSCAPE

Alcon and Allergan-Lok continue to dominate sales in eye care

CATEGORY DATA

Consumer Health in Brazil - Industry Overview

EXECUTIVE SUMMARY

Consumer health sales continue to grow strongly in 2019

Positive performance despite the lack of innovation

Leading companies reinforce their position, but competition affects the competitive landscape

Parapharmacies/Drugstores continues to dominate sales, but internet retailing grows stronger

Future growth to remain positive

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

DEFINITIONS

SOURCES

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