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Country Report

Eye Care in

Eye Care in Sweden

Nov 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Low levels of pollen lead to a decline in growth, while the outbreak of COVID-19 encourages consumers to purchase eye care online

Eyecare is set to record a slight decline in growth for 2020; however, this is due to a decline in allergy eye care, rather than it being the outcome of COVID-19. The relatively low levels of pollen during spring and early summer resulted in less allergy-related problems among the general population.

Standard eye care continues to drive demand, with digital screen use and demographic factors boosting sales

Standard eye care products are regularly consumed in Sweden, used on an as-needed basis, or as a complementary treatment for other illnesses. As a result, growth is driven by demographic factors, as well as the prevalence of general eye problems and disorders.

Bausch & Lomb Nordic AB takes the lead from Théa Nordic AS, as it acquires leading eye care product Viscotears

The move to e-commerce actively favoured by pharmacies and medical industry players, allowed players to maintain sales during the initial outbreak of COVID-19. Brand activities in allergy eye care follows cycles related to pollen.

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Samples

Eye Care Market Sample Report Eye Care Market Sample Report Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in Sweden market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Eye Care in Sweden?
What are the major brands in Sweden?
How are population trends affecting eye care product sales?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Eye Care in Sweden - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Low levels of pollen lead to a decline in growth, while the outbreak of COVID-19 encourages consumers to purchase eye care online

Standard eye care continues to drive demand, with digital screen use and demographic factors boosting sales

Bausch & Lomb Nordic AB takes the lead from Théa Nordic AS, as it acquires leading eye care product Viscotears

RECOVERY AND OPPORTUNITIES

The ongoing use of digital screens following the outbreak of COVID-19 in 2020, supports high levels of growth

With share increasing due to the outbreak of COVID-19, e-commerce will continue to increase its position across the forecast period

Ongoing demand for eye care is driven by the health and wellness trend, and health care professionals

CATEGORY DATA

Table 1 Sales of Eye Care by Category: Value 2015-2020
Table 2 Sales of Eye Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Eye Care: % Value 2016-2020
Table 4 LBN Brand Shares of Eye Care: % Value 2017-2020
Table 5 Forecast Sales of Eye Care by Category: Value 2020-2025
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2020-2025

Consumer Health in Sweden - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

Summary 1 OTC: Switches 2019-2020

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Summary 2 Research Sources

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Megatrends

Country Report

Eye Care in Sweden

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Low levels of pollen lead to a decline in growth, while the outbreak of COVID-19 encourages consumers to purchase eye care online

Standard eye care continues to drive demand, with digital screen use and demographic factors boosting sales

Bausch & Lomb Nordic AB takes the lead from Théa Nordic AS, as it acquires leading eye care product Viscotears

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Eye Care in Sweden - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Low levels of pollen lead to a decline in growth, while the outbreak of COVID-19 encourages consumers to purchase eye care online

Standard eye care continues to drive demand, with digital screen use and demographic factors boosting sales

Bausch & Lomb Nordic AB takes the lead from Théa Nordic AS, as it acquires leading eye care product Viscotears

RECOVERY AND OPPORTUNITIES

The ongoing use of digital screens following the outbreak of COVID-19 in 2020, supports high levels of growth

With share increasing due to the outbreak of COVID-19, e-commerce will continue to increase its position across the forecast period

Ongoing demand for eye care is driven by the health and wellness trend, and health care professionals

CATEGORY DATA

Consumer Health in Sweden - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

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