The premarket has become the default option for car owners for in-car entertainment devices, and has been posing an increasingly strong threat to the aftermarket. This push has not only come from car manufacturers, but also from in-car entertainment brands, especially mid-range to premium brands.
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Understand the latest market trends and future growth opportunities for the In-Car Entertainment industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the In-Car Entertainment industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.See All of Our Definitions
This report originates from Passport, our In-Car Entertainment research and analysis database.
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