The downward trend in category sales is expected to continue over the forecast period, as new cars will have in-built entertainment systems. For older cars that do not have in-built technology, smartphones and tablets will increasingly be used to provide navigation and entertainment tools.
International players are expected to maintain their domination in in-car entertainment in Morocco over the forecast period. Local companies remain absent as demand will continue to fall, with the category suffering from increased usage of smartphones.
Morocco has a thriving car manufacturing industry, with the country’s low cost and skilled labour, as well as its state-of-the-art infrastructure being its strongest attributes. Morocco was also the first country in Africa to install Tesla’s superchargers network and Morocco is looking to play a leading role in the developing hybrid and electric cars market.
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Understand the latest market trends and future growth opportunities for the In-Car Entertainment industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See All of Our DefinitionsThis report originates from Passport, our In-Car Entertainment research and analysis database.
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