Observing the need for in-car navigation, most models of cars now come embedded with built-in navigation systems that can interact and integrate seamlessly with a smartphone. There will therefore be little need for separate in-car navigation systems in the forecast period, and sales will continue to fall.
Harman has been experimenting with ways of providing each occupant of a car with their own sound experience, using a collection of precision-targeted mini-speakers rather than headphones. Called Isolated Sound Zone, this technology-in-progress means a car full of people can chat naturally, but can also all independently listen to separate audio – music, talk, or silence – without their choice of sound spilling out into anybody else’s zone.
As the 5G network extends its presence in the country, similar to other electronic devices, 5G connectivity will gradually make its way into cars, with plans being made by BMW, Volvo and Ford in anticipation of an industry-wide move to the faster network. This will enable the user to access their playlists from the cloud server much more quickly.
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In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.See All of Our Definitions
This report originates from Passport, our In-Car Entertainment research and analysis database.
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