Demand for in-car entertainment is predicted to record a positive performance in retail volume terms over the forecast period, as consumers spend more time travelling and commuting in the aftermath of the COVID-19 pandemic. Demand will continue to be driven by the dominant in-dash media players category, with some consumers investing in upgrading their in-car entertainment systems with higher quality or more advanced technology to enhance their driving experience.
Purchases of in-dash media players and in-car speakers will be mainly driven by ownership of old or pre-used cars that consumers want to upgrade. Lingering economic difficulties will support the second-hand car market, meaning that consumers are more likely to upgrade their vehicles with in-car entertainment systems.
In-car navigation is set to steadily decline in the forthcoming period due to the replacement of GPS navigation with map applications on smartphones. These apps are perceived to be easier to use and less costly for car drivers.
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In-Car Entertainment
In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.
See All of Our DefinitionsThis report originates from Passport, our In-Car Entertainment research and analysis database.
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