In-car entertainment aftermarket sales are expected to continue to decline in the forecast period in volume terms, with no breakthrough sales driver or innovation currently identified. Manufacturers within in-car entertainment are expected to refrain from providing further software upgrades or new products, as car makers such as Hyundai and Kia are providing high-tech built-in navigation/infotainment systems pre-installed.
New automotive aftermarket start-ups/platforms are growing to capitalise on the expansion of electric vehicles. These platforms focus on fine-tuning the car exterior to cater to young consumers’ desire to represent themselves with the look of their car.
The top three telecommunications companies in South Korea – SK Telecom, KT Corp and LG Uplus – announced in April 2023 that they will launch the country’s first eSIM data plans for BMW vehicles. These three companies have already registered their data plans with the Ministry of Science and ICT.
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Understand the latest market trends and future growth opportunities for the In-Car Entertainment industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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In-car Entertainment consists of In-Dash Media Players, In-Car Navigation, and In-Car Speakers.See All of Our Definitions
This report originates from Passport, our In-Car Entertainment research and analysis database.
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