Chinese manufacturers are expected to gain traction in smartphones over the forecast period, as players employ aggressive strategies in a bid to gain share.
Digital payments began to boom during the review period. Payment solutions through smartphones are extremely convenient and attractive to Taiwanese consumers.
Retail volume sales of feature phones are expected to continue their downward trajectory over the forecast period, as the prevalence of the internet and the popularity of social media platforms such as Facebook and Line encourage older consumers to shift to smartphones, which allow them to enjoy online content. However, these devices will not slip away entirely, as some senior citizens are reluctant to shift to smartphones.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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