E-commerce is likely to remain a relevant distribution channel for the dominant smartphones in Chile, with major players set to increasingly focus on digital sales. Those who achieve effective distribution agreements with companies offering last-mile services (which have become a fundamental tool to execute the fulfilment part of e-commerce sales), will have an important advantage to position themselves in a space with further growth potential in forthcoming years.
Leading players are betting on the trend for ultra-fast charging, as consumers demand that their smartphones charge rapidly to enable greater autonomy of use. Among the recently developed initiatives is Fast Wireless Charging, which is the wireless charging system developed by Samsung.
Emerging brands have a real opportunity for growth if they manage to take advantage of the scenario emerging in 2022, in the face of a possible reduction in disposable incomes by Chileans. With the return to close to normal operations of the dominant channel of general merchandise stores, leading brands can promote their products, based on aggressive pricing strategies, in addition to offering more attractive sizes to consumers.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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