Mobile phones will continue to decline in volume terms over the forecast period, with little growth potential. This is thanks to several factors, including the high penetration rate of smartphones in Turkey, and consumer price-sensitivity as a result of the pandemic fallout and of high inflation.
Xiaomi launched into Turkey in the middle of the review period. Xiaomi models appeal to consumers through affordability and advanced technology.
Over the forecast period, screen size, large memory and fast-charging capacities in smartphones will be among the decisive criteria for consumers making purchasing decisions in mobile phones. Long battery life and affordable prices will also to be important factors.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.See All of Our Definitions
This report originates from Passport, our Mobile Phones research and analysis database.
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