The turbulence which has defined the last few years is expected to subside for smartphones over the forecast period, providing supply issues improve post-2023. Nevertheless, smartphones in the UK remains highly saturated, with the vast majority of the local population owning one of these devices.
Whilst smartphone screen sizes expanded in the last few years of the review period, demand for higher quality resolution also increased. This consumer desire is primarily driven by the greater time spent on smartphones versus other activities, particularly when compared to other consumer electronics.
Although feature phones was already experiencing double-digit declines prior to the review period in the UK, the forecast period could spell a period of marginal improvement. This will largely be the result of the more feature-driven and ever-declining costs of alternatives to smartphones, a testament to the UK as a pioneer in technology adoption.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.See All of Our Definitions
This report originates from Passport, our Mobile Phones research and analysis database.
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