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Sauces, dressings and condiments has seen only a small change in its growth rate in 2020 as a result of COVID-19, with just a marginal increase. Many packaged food categories saw stockpiling early on in the pandemic, but it is noteworthy that most Thai households did not stock up on sauces, dressings and condiments such as cooking ingredients during the national lockdown.
Thai consumers have a preference for a salty taste in various dishes. Hence, any stockpiling of table sauces during the initial lockdown period focused on must-have frequent-use items for households, such as fish sauces and soy sauces, which have a long history in Chinese culture and have been incorporated into Thai cuisine for a long time, and are considered essential products for the kitchen.
Ajinomoto Sales (Thailand) has maintained its lead in sauces, dressings and condiments in value terms in 2020, and remains the only player to hold a double-digit value share. Its Rosdee and Ajinomoto brands remain the leading brands, thanks to their dominant positions in bouillon and monosodium glutamate (MSG) respectively.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Sauces, dressings and condiments industry in Thailand with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Sauces, dressings and condiments industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.
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Why buy this report?
This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.