Computers and peripherals is expected to see retail volume sales fall year-on-year throughout the forecast period; however, the category’s performance will improve due to greater economic stability in the country, replacement cycles and the introduction of new operating systems. Laptops may see a faster recovery over the forecast period as they are perceived as essential for work.
Printers is set to record the steepest decline in the period to 2028 as people are printing far less. QR codes are increasingly used, and digital versions of documents are fully acknowledged.
The rise in the popularity of gaming resulting from the COVID-19 crisis is set to have a lasting impact, supporting continued sales of gaming computers during the forecast period. The segment has potential to generate sales across a wide range of consumer groups, including adolescents and young adults, as well as middle-aged consumers who tend to play more casually.
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Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.See All of Our Definitions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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