Gaming- and work-related demands emerged as pivotal catalysts driving the replacement upgrades for computers and peripherals. China's cautious approach to transitioning into a post-pandemic era has engendered a surging popularity of hybrid working arrangements, owing to the prevailing uncertainties surrounding the potency of the new COVID-19 variants.
Growth in computers and peripherals in China is being fuelled by the persistent trend of premiumisation, i.e.
The sales of business-oriented laptops continue to demonstrate growth, albeit at a moderate pace, as office workers grappled with uncertainties surrounding commuting and the potential necessity of remote work amidst possible further COVID-19 outbreaks. By contrast, the business-to-business (B2B) channel is poised to assume a pivotal role in propelling future growth throughout the projected timeframe.
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Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.See All of Our Definitions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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