Gaming PCs is an area in which the top brands are increasing their focus. Although this segment still accounts for less than 10% of overall volumes of desktops and laptops together in the retail space, not only is it growing in terms of volumes, but it is also a segment with high unit prices, and players can expect better profit margins.
Sustainability has become a factor that players in computers cannot ignore, but need to embed in the whole process of the business. Dell and HP are already using ocean plastics for some of their laptops.
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Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See All of Our DefinitionsThis report originates from Passport, our Computers and Peripherals research and analysis database.
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