Competitive Landscape
Hewlett-Packard Leverages Dual Strengths to Overtake Samsung as Leaders Consolidate
The computers and peripherals space in Mexico is increasingly concentrated, with a clear shift towards greater dominance by a smaller group of leading companies over the review period. The largest share gains in 2026 are set to be recorded by Hewlett-Packard de México S de RL de CV, increasing its retail volume share to 18% from 14% in 2021 and surpassing Samsung Electronics México SA de CV, as the latter’s share slightly declines to 18% in 2026 from 17% in 2021.
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Overview:
Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Computers and Peripherals in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Computers and Peripherals in Mexico?
- Which are the leading brands in Mexico?
- How are products distributed in Mexico?
- How is the rise of e-commerce changing the retail landscape?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Computers and Peripherals in Mexico - Category analysis
Key Data Insights
Computers and Peripherals Summary
Grupo Cva and Distributors Steer Buyers to Higher-Spec Machines as Entry Bands Vanish
Lenovo Expands across Price Bands as Huawei Pivots to Tablets
Office Depot Drives Replacement with E-Waste Trade-In Incentives
Distributors Set to Shift Focus as Entry-Level Machines Disappear
Further Growth Potential for Peripherals as Printers Sustain Volume Gains
Online Sales Expected to Lag as Local Distribution Shapes Access and Competition
Hewlett-Packard Leverages Dual Strengths to Overtake Samsung as Leaders Consolidate
Hypermarkets Reach Underserved Towns as Specialists Retain Dominance
Online Marketplaces Attract Specification-Led Buyers
Consumer Electronics in Mexico - Industry Overview
2026 Developments
Key Data Insights
Divergent Category Fortunes Define Consumer Electronics in 2026
Local Infrastructure Becomes the New Mid-Market Differentiator
Affordable Premium Shifts From Pricing Challenge to Brand Architecture Strategy
Brands Set to Shift Pricing Power to Credit and Direct Sales
Feature Innovation to Depend on Regulatory Clearance and Local Timing
Anker Accelerates Share Gains as Premium Leaders Yield Ground
Apple and Amazon Launch High-Ticket Wearables and E-Readers to Lift Price Ceiling
Retail E-Commerce Leads Where Portable Devices Need No Credit or Service
Manufacturer Storefronts and Credit Retailers Redefine Channel Strategy
Regulatory Clearance Reshapes the Premium Argument
Direct Storefronts Give Manufacturers Control of Realised Price
Credit Retailers and Private Label Expand the Addressable Base
Country Reports Disclaimer
The following categories and subcategories are included:
Computers and Peripherals
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- Desktops
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- Laptops
- Tablets
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- Monitors
- Printers
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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