Wearable Electronics in China

PROSPECTS

Growth of wearable electronics is predicted to slow down over the forecast period

With the consumer base getting larger, wearable electronics is predicted to continue to expand over the forecast period, but with slower growth compared to that registered over the review period. One main factor is the decreasing passion for wearable electronics.

Increasing safety awareness results in high demand for children’s phone watches

With growing awareness of children’s safety, parents are keen to purchase phone watches for their children to help keep track of them. This issue could be a major sales driver for wearable electronics.

Consumer preferences for extra functions set to result in average unit price increase

Consumers tend to look for wearable electronics that offer premium and multiple functions, which is set to lead to an average unit price increase over the forecast period. New products will be equipped with extra functions, such as auto-payment and mobile network.

COMPETITIVE LANDSCAPE

Huami maintains its top position within wearable electronics in 2018

In 2018, Huami continued to lead wearable electronics. Its top ranking was thanks to the favourable performance of its Mi bands, which offered low prices and strong functions.

Huawei Technologies Co posts the highest volume growth in 2018

Thanks to a wide distribution network and product innovations, Huawei Technologies Co posted the highest volume growth among the top players in 2018. Huawei will launch its latest smart watch of Huawei Watch 2 in May 2018 with the price of CNY1,988, supporting an e-SIM card by binding the same mobile phone number.

Domestic companies lead wearable electronics

Thanks to competitive low prices, fast-paced new product launches as well as strong cooperation with various online platforms, including Tmall.com, JD.

Files are delivered directly into your account within a few minutes of purchase.