Notwithstanding the high number of cheap brands in wearable electronics, average unit prices are predicted to climb over the forecast period. Many new consumers of these products buy them for aspirational reasons and because they are now in vogue and feel stylish.
Xiaomi opened its first physical store in Argentina in April 2022, in the Abasto shopping mall in Buenos Aires. This will see the brand’s popularity rise sharply among local consumers.
The biggest brands will focus their business strategy on developing ecosystems - creating and expanding the possibility of connecting different devices to each other and allowing shared apps and functionality. Consumers tend to prefer products which are connectable and thus of the same brand, and the ecosystem model is set to be a key growth driver over the forecast period, boosting brand loyalty.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.See All of Our Definitions
This report originates from Passport, our Wearable Electronics research and analysis database.
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