Wearable electronics is expected to be the best performing consumer electronics categories over the forecast period. Demand for functionality will continue to shift volume sales away from activity wearables towards smart wearables over the forecast period.
While health consciousness had been rising prior to the pandemic, COVID-19 has enhanced this trend with more people looking to lead active lifestyles. This consumer groups is interested in staying active and in monitoring their health.
With inflation predicted to rise over the forecast period, due to global factors such as the war in Ukraine and rising energy prices, cheaper wearable electronics may gain traction in the coming years. This is likely to benefit Huawei and Xiaomi, enabling these companies to realise continued volume share growth.
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Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.See All of Our Definitions
This report originates from Passport, our Wearable Electronics research and analysis database.
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