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Country Report

Wearable Electronics in

Wearable Electronics in India

Sep 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Awareness of need to keep fit supports demand for activity wearables

Activity wearables is set to see strong growth in 2020, with lockdown both boosting consumer awareness of the need to keep fit when largely confined to home and providing more time to commit to exercise. The category provides affordable products - which is important at a time of increasing economic uncertainty - that track footsteps, calories burnt and heart rate.

Blood oxygen measurement features prove popular, though lacking medical approval

The COVID-19 pandemic has bolstered the existing trend towards rising consumer health-consciousness, underpinned by a focus on health in traditional and digital media, as well as government initiatives. Moreover, it has placed specific concerns at the forefront of consumers’ minds, which have generated interest in features such as monitoring vitals, particularly blood oxygen levels.

Xiaomi faces growing competition

Xiaomi Technology India Pvt Ltd remains the largest player in wearable electronics despite increasing competition. The company maintains its lead by building on its Mi brand’s strong equity through new product launches, such as the introduction of the Mi Smart Band 5 to the Indian market in September 2020.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Wearable Electronics industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wearable Electronics industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wearable Electronics in India market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Wearable Electronics in India?
What are the major brands in India?
What is the growth rate for Wearable Electronics in India?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Wearable Electronics in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Awareness of need to keep fit supports demand for activity wearables

Blood oxygen measurement features prove popular, though lacking medical approval

Xiaomi faces growing competition

RECOVERY AND OPPORTUNITIES

Health and wellness trend to support growth

Demand bolstered by compatibility with smartphones

E-commerce set to tighten grip on category sales

CATEGORY DATA

Table 1 Sales of Wearable Electronics by Category: Volume 2015-2020
Table 2 Sales of Wearable Electronics by Category: Value 2015-2020
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2015-2020
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2016-2020
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2017-2020
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2015-2020
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2020-2025
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2020-2025
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2020-2025

Consumer Electronics in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer electronics

COVID-19 country impact

Company response

Retailing shift

What next for consumer electronics?

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2015-2020
Table 13 Sales of Consumer Electronics by Category: Value 2015-2020
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2015-2020
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2015-2020
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2016-2020
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2017-2020
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2015-2020
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2020-2025
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2020-2025
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2020-2025

Megatrends

Country Report

Wearable Electronics in India

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Awareness of need to keep fit supports demand for activity wearables

Blood oxygen measurement features prove popular, though lacking medical approval

Xiaomi faces growing competition

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Wearable Electronics in India - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Awareness of need to keep fit supports demand for activity wearables

Blood oxygen measurement features prove popular, though lacking medical approval

Xiaomi faces growing competition

RECOVERY AND OPPORTUNITIES

Health and wellness trend to support growth

Demand bolstered by compatibility with smartphones

E-commerce set to tighten grip on category sales

CATEGORY DATA

Consumer Electronics in India - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer electronics

COVID-19 country impact

Company response

Retailing shift

What next for consumer electronics?

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

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