Executive Summary

Aug 2019
PROSPECTS
Government takes an active stance in developing smart wearables

Beyond fitness and lifestyle applications, the government is actively investing to incorporate healthcare, brain training, adventure and photography in smart wearables. Through the Agency for Science, Technology and Research (A*STAR), the government supports research and development that meets national needs and provides competitive advantages as a nation.

Activity watches (analogue) continues to see the strongest growth

While smart wearables enjoy strong growth, activity watches (analogue) continue to record the highest growth rates in wearable electronics. Coupled with strong government initiatives, there is an increased awareness of healthy living and consumers in Singapore are keeping themselves physically active to ensure a healthy lifestyle.

COMPETITIVE LANDSCAPE
Apple continues to lead wearable electronics

Apple South Asia Pte Ltd continued to lead wearable electronics in 2019. The company remains active in development and innovation with its trials of one of the largest heart-screening studies, in which the Apple Watch is used to spot patients with undiagnosed heart-rhythm problems, producing low error rates.

Fitbit leads activity wearables

Fitbit Singapore Pte Ltd remained the leading player in activity wearables in 2019. Fitbit has successfully defended its leading position with good marketing and its extensive efforts to spread awareness and target a growing audience in activity wearables.

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Wearable Electronics in Singapore

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Overview

Discover the latest market trends and uncover sources of future market growth for the Wearable Electronics industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wearable Electronics industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wearable Electronics in Singapore market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Wearable Electronics in Singapore?
  • What are the major brands in Singapore?
  • What is the growth rate for Wearable Electronics in Singapore?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

Wearable Electronics in Singapore - Category analysis

HEADLINES

PROSPECTS

Government takes an active stance in developing smart wearables
Activity watches (analogue) continues to see the strongest growth

COMPETITIVE LANDSCAPE

Apple continues to lead wearable electronics
Fitbit leads activity wearables

CATEGORY DATA

Table 1 Sales of Wearable Electronics by Category: Volume 2014-2019
Table 2 Sales of Wearable Electronics by Category: Value 2014-2019
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2014-2019
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2015-2019
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2016-2019
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2015-2019
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2019-2024
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2019-2024
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2019-2024

Consumer Electronics in Singapore - Industry Overview

EXECUTIVE SUMMARY

Saturated market continues to grow positively
Innovation and multifunctionality continue to drive growth in the industry
International brands dominate consumer electronics
Electronics and appliance specialist retailers still the dominant channel
Slow growth expected over the forecast period

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources