The outlook is positive over the forecast period. The new government has implemented some unpopular but essential economic reforms, such as in terms of foreign exchange management, and it is hoped that these reforms will restore economic stability over the forecast period and lead to healthy volume growth in wearables.
Wearable electronics enable the tracking of key health metrics and this will continue to be an underlying driver of volumes going forward. Nigerian increasingly take their health seriously.
Wearables will be the best performing consumer electronics over the forecast period. Demand for functionality will continue to shift volume sales away from activity wearables and activity watches towards smart wearables over the forecast period.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.See All of Our Definitions
This report originates from Passport, our Wearable Electronics research and analysis database.
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