Executive Summary

Aug 2019
PROSPECTS
The government encourages improvements in the quality of life

The government of United Arab Emirates has taken innovative measures to encourage improvements in the quality of life of its residents. Numerous national fitness challenges throughout the year helped increased sales of wearable electronics as they motivated residents to opt for healthier lifestyle.

Innovation in luxury design attracts consumer interest

The range of brands available in smartwatches has been expanding rapidly over the years. A significant number of luxury brands have entered smartwatches offering stylish smart wearables under their brand name.

Wearable electronics to become a fashion symbol

The ongoing trend of adopting wearables electronics as a fashion item in everyday wear is fast becoming widespread among the residents in the country, particularly among the youth, as international manufacturers dominate wearable electronics with almost no presence of domestic brands. The outlook for smartwatches is supported by the functionality and features that brands have to offer.

COMPETITIVE LANDSCAPE
Samsung Gulf Electronics FZE leads smart wearables

Samsung Gulf Electronics FZE continued to lead smart wearables in 2019. Consumers were attracted by the new design on the S4, recently introduced by Samsung.

Fitbit Inc continues to lead activity wearables

Fitbit remained the leading player in activity wearables in 2019. This company benefits from being an extremely early and successful global entrant into activity trackers, which ensured that it saw demand from both retailers and customers when it launched in the United Arab Emirates, with many consumers attracted by the brand’s strong global reputation.

International players continue to lead wearable electronics

International manufacturers are dominating wearable electronics, with almost no presence for domestic brands. Wearable electronics are benefiting from the United Arab Emirates' affluent consumer base and a strong enthusiasm for new technology in the country.

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Wearable Electronics in the United Arab Emirates

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Overview

Discover the latest market trends and uncover sources of future market growth for the Wearable Electronics industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wearable Electronics industry in United Arab Emirates, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wearable Electronics in United Arab Emirates market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Wearable Electronics in United Arab Emirates?
  • What are the major brands in United Arab Emirates?
  • What is the growth rate for Wearable Electronics in United Arab Emirates?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

Wearable Electronics in the United Arab Emirates - Category analysis

HEADLINES

PROSPECTS

The government encourages improvements in the quality of life
Innovation in luxury design attracts consumer interest
Wearable electronics to become a fashion symbol

COMPETITIVE LANDSCAPE

Samsung Gulf Electronics FZE leads smart wearables
Fitbit Inc continues to lead activity wearables
International players continue to lead wearable electronics

CATEGORY DATA

Table 1 Sales of Wearable Electronics by Category: Volume 2014-2019
Table 2 Sales of Wearable Electronics by Category: Value 2014-2019
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2014-2019
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2015-2019
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2016-2019
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2015-2019
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2019-2024
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2019-2024
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2019-2024

Consumer Electronics in the United Arab Emirates - Industry Overview

EXECUTIVE SUMMARY

Consumer electronics sees stronger volume growth in 2019 as economy settles down after the VAT introduction
Consumer awareness of technology and innovation reshaping consumer electronics
Samsung continues to lead while Huawei’s share remains volatile
Internet retailing the fastest-growing distribution channel
Expo 2020 expected to boost forecast period growth

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources