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Country Report

Wearable Electronics in

Wearable Electronics in the US

17 pages, Aug 2018

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Smart wearables prove their worth

In past years, smart watches failed to achieve the high growth expectations, because consumers did not view them as essential. They required tethering to a smartphone for full functionality, and a lack of compelling new uses meant that demand for products such as the Apple Watch was largely driven by tech fans and fitness enthusiasts.

Activity bands and activity watch (digital) decline

As with many other categories within consumer electronics, US consumers now view activity bands and activity watch (digital) as superfluous devices. Both achieved strong growth in their early years by attracting health and fitness enthusiasts, even inspiring step challenges between co-workers and groups of friends.

Activity Watch (analogue) finds growth through fashion appeal

Activity watch (analogue) saw the fastest growth within wearable electronics in 2018. Whilst still fairly new to the market, these devices appeal to consumers unimpressed by the design of other activity wearables and smart wearables.

COMPETITIVE LANDSCAPE

Manufacturers add features to wearable electronics

Whilst it was not the first smart wearables manufacturer to introduce LTE connectivity, Apple solidified the leadership of its Apple Watch by equipping the device with this feature. Other wearables manufacturers are also adding functionality to their products.

Retail channel updates

Internet retailing and electronics and appliance specialist retailers are the most popular retail channels for purchasing wearable electronics. Amongst the primary reasons for the success of these two channels is the need for consumers to be well-informed about all the capabilities of these products before making a purchase.

Wearables in the future of healthcare

Amongst the potential additional uses for wearable electronics, healthcare may present the most profitable opportunity. These devices, which are already effective at tracking exercise and other fitness activities, can also be useful in helping medical professionals and insurance companies keep track of users’ medical conditions.

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Wearable Technology Sample Report Wearable Technology Sample Data

Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Wearable Electronics industry in USA with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wearable Electronics industry in USA, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wearable Electronics in USA market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Wearable Electronics in USA?
What are the major brands in USA?
What is the growth rate for Wearable Electronics in USA?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Electronics market research database.

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Wearable Electronics in the US - Category analysis

HEADLINES

PROSPECTS

Smart wearables prove their worth

Activity bands and activity watch (digital) decline

Activity Watch (analogue) finds growth through fashion appeal

COMPETITIVE LANDSCAPE

Manufacturers add features to wearable electronics

Retail channel updates

Wearables in the future of healthcare

CATEGORY DATA

Table 1 Sales of Wearable Electronics by Category: Volume 2013-2018
Table 2 Sales of Wearable Electronics by Category: Value 2013-2018
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2013-2018
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2014-2018
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2015-2018
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2014-2018
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2018-2023
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2018-2023
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2018-2023
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2018-2023

Consumer Electronics in the US - Industry Overview

EXECUTIVE SUMMARY

Consumer electronics sees a volume decline

Utility and premiumisation are top priorities for consumers

Politics shake up the competitive environment

Internet retailing continues to grow

Slight declines expected overall in the forecast period

MARKET DATA

Table 12 Sales of Consumer Electronics by Category: Volume 2013-2018
Table 13 Sales of Consumer Electronics by Category: Value 2013-2018
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2013-2018
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2013-2018
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2014-2018
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2015-2018
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2013-2018
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2018-2023
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2018-2023
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2018-2023

Megatrends

Country Report

Wearable Electronics in the US

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Smart wearables prove their worth

Activity bands and activity watch (digital) decline

Activity Watch (analogue) finds growth through fashion appeal

COMPETITIVE LANDSCAPE

Manufacturers add features to wearable electronics

Retail channel updates

Wearables in the future of healthcare

Samples

Overview

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Table of Contents

Wearable Electronics in the US - Category analysis

HEADLINES

PROSPECTS

Smart wearables prove their worth

Activity bands and activity watch (digital) decline

Activity Watch (analogue) finds growth through fashion appeal

COMPETITIVE LANDSCAPE

Manufacturers add features to wearable electronics

Retail channel updates

Wearables in the future of healthcare

CATEGORY DATA

Consumer Electronics in the US - Industry Overview

EXECUTIVE SUMMARY

Consumer electronics sees a volume decline

Utility and premiumisation are top priorities for consumers

Politics shake up the competitive environment

Internet retailing continues to grow

Slight declines expected overall in the forecast period

MARKET DATA

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