Bigger brands in wearable electronics are available in physical stores, and are mostly sold through chained retailers, own-brand outlets and sports and fitness specialists. However, the omni-channel approach adopted by brands and retailers means that e-commerce continues to gain ground in 2022.
Smart wearables continues to see high levels of activity as brands remain alert to its growth potential and rush to launch new products. In December 2021 Huawei launched its digital activity watch and a range of smart wearables including Huawei Watch GT3 and Huawei Fit Mini.
Rising health awareness is pushing more brands to increase their focus on products with health and wellness positioning, and in some cases, to develop deeper connections with local sports groups. Garmin remains in aggressive pursuit of these aims, building strong bonds with runners’ groups, coaches, and a variety of fitness organisations.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.See All of Our Definitions
This report originates from Passport, our Wearable Electronics research and analysis database.
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