Following the negative volume sales seen in 2023, improved economic conditions should pave the way for a return to growth over the forecast period. As inflationary pressures ease, existing consumers will be keen to replace their wearable devices, which will kickstart sales growth in the wearables category.
Competition is expected to heat up in the category, driven by cheaper models from Chinese brands such as Xiaomi, Honor and Huawei. The cheaper prices of these brands will ultimately create polarisation in the category, while luxury and premium brands will also become more significant in the category.
Nowadays, the vast majority of wearable electronics are sold online in Czech Republic. Similar to smartphones, wearable electronics suit e-commerce well in terms of easy delivery, more choice of devices, and a greater variety of online promotions compared to in-store.
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Understand the latest market trends and future growth opportunities for the Wearable Electronics industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wearable Electronics industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Electronic devices designed to be worn by the user, typically on the wrist or head. The category only covers products designed for retail sale and consumer usage. Products designed for use in medical, military and any other profession such as diving are excluded.See All of Our Definitions
This report originates from Passport, our Wearable Electronics research and analysis database.
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