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Supermarkets in Bulgaria

March 2021
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Supermarkets industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Supermarkets industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Supermarkets in Bulgaria report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Supermarkets in Bulgaria?
  • Which are the leading retailers in Supermarkets in Bulgaria?
  • How are products distributed in Supermarkets in Bulgaria?
  • How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
  • How significant are discounters and private label in Bulgaria?
  • How has the impact of COVID-19 and national lockdown impacted consumer demand?
  • Which formats have benefited the most from stockpiling and enforced home seclusion?
  • How will the wider economic impact of COVID-19 shape the retail landscape in the future?
  • Where is future growth expected to be most dynamic?

Supermarkets in Bulgaria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Decreased growth mitigated through supermarket safety measures
Fantastico partners with foodpanda to take advantage of increasing shift towards e-commerce
Plovdiv’s Triumph supermarkets to be managed and rebranded by Maxima Bulgaria

RECOVERY AND OPPORTUNITIES

Growth expected as supermarkets expand number of outlets and focus on mid- to high-income urban consumers
Supermarkets set to increasingly partner with e-commerce platforms to boost sales
Companies set to widen private label lines to attract new consumers

CHANNEL DATA

Table 1 Supermarkets: Value Sales, Outlets and Selling Space 2015-2020 Table 2 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 3 Supermarkets GBO Company Shares: % Value 2016-2020 Table 4 Supermarkets GBN Brand Shares: % Value 2017-2020 Table 5 Supermarkets LBN Brand Shares: Outlets 2017-2020 Table 6 Supermarkets LBN Brand Shares: Selling Space 2017-2020 Table 7 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 8 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025

Retailing in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on retailing
COVID-19 country impact
Fines for large retail chains that do not offer Bulgarian products
Impact of Bulgarian state-owned oil company set to create unknown impact on forecourt retailers
What next for retailing?

OPERATING ENVIRONMENT

Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2019
Physical retail landscape
Cash and carry
Seasonality
Christmas Back to School
Payments and delivery
Emerging business models

MARKET DATA

Table 9 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020 Table 10 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020 Table 11 Sales in Store-based Retailing by Channel: Value 2015-2020 Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2015-2020 Table 13 Store-based Retailing Outlets by Channel: Units 2015-2020 Table 14 Store-based Retailing Outlets by Channel: % Unit Growth 2015-2020 Table 15 Sales in Non-Store Retailing by Channel: Value 2015-2020 Table 16 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020 Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020 Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 19 Sales in Grocery Retailers by Channel: Value 2015-2020 Table 20 Sales in Grocery Retailers by Channel: % Value Growth 2015-2020 Table 21 Grocery Retailers Outlets by Channel: Units 2015-2020 Table 22 Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020 Table 23 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020 Table 24 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 25 Sales in Non-Grocery Specialists by Channel: Value 2015-2020 Table 26 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020 Table 27 Non-Grocery Specialists Outlets by Channel: Units 2015-2020 Table 28 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020 Table 29 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020 Table 30 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 31 Sales in Mixed Retailers by Channel: Value 2015-2020 Table 32 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020 Table 33 Mixed Retailers Outlets by Channel: Units 2015-2020 Table 34 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020 Table 35 Retailing GBO Company Shares: % Value 2016-2020 Table 36 Retailing GBN Brand Shares: % Value 2017-2020 Table 37 Store-based Retailing GBO Company Shares: % Value 2016-2020 Table 38 Store-based Retailing GBN Brand Shares: % Value 2017-2020 Table 39 Store-based Retailing LBN Brand Shares: Outlets 2017-2020 Table 40 Non-Store Retailing GBO Company Shares: % Value 2016-2020 Table 41 Non-Store Retailing GBN Brand Shares: % Value 2017-2020 Table 42 Grocery Retailers GBO Company Shares: % Value 2016-2020 Table 43 Grocery Retailers GBN Brand Shares: % Value 2017-2020 Table 44 Grocery Retailers LBN Brand Shares: Outlets 2017-2020 Table 45 Grocery Retailers LBN Brand Shares: Selling Space 2017-2020 Table 46 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020 Table 47 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020 Table 48 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020 Table 49 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020 Table 50 Mixed Retailers GBO Company Shares: % Value 2016-2020 Table 51 Mixed Retailers GBN Brand Shares: % Value 2017-2020 Table 52 Mixed Retailers LBN Brand Shares: Outlets 2017-2020 Table 53 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020 Table 54 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025 Table 55 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025 Table 56 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025 Table 57 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2020-2025 Table 58 Forecast Store-based Retailing Outlets by Channel: Units 2020-2025 Table 59 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025 Table 60 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025 Table 61 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025 Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 63 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025 Table 64 Forecast Sales in Grocery Retailers by Channel: Value 2020-2025 Table 65 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2020-2025 Table 66 Forecast Grocery Retailers Outlets by Channel: Units 2020-2025 Table 67 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025 Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 69 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025 Table 70 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025 Table 71 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025 Table 72 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025 Table 73 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025 Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 75 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025 Table 76 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025 Table 77 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025 Table 78 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025 Table 79 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Summary 2 Research Sources
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  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Supermarkets research and analysis database.

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