Competitive Landscape
Supermarkets Remains Highly Concentrated as Competition Intensifies and Digital Loyalty Drives Share Shifts
Supermarkets remain a highly concentrated channel, with the top three players accounting for the majority of value share in 2025. Coop Jednota maintains its leading position, holding a 45% value share in 2025, followed by Billa with 27% and Tesco Stores with 16%.
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Overview:
Understand the latest market trends and future growth opportunities for the Supermarkets industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Supermarkets industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Supermarkets in Slovakia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Supermarkets in Slovakia?
- Which are the leading retailers in Supermarkets in Slovakia?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Supermarkets in Slovakia - Category analysis
Key Data Insights
Growth Is Supported by Value Focus, Private Label Expansion, and Loyalty Innovation
Growth Is Supported by Value Focus, Private Label Expansion, and Loyalty Innovation
Steady Growth Is Expected Amid Intensifying Competition and Rising Price Pressure
Supermarkets Will Evolve through Digitalisation, Premiumisation, and an Enhanced Customer Experience
Supermarkets to Benefit From Gradual Macroeconomic Recovery and Evolving Consumer Trade-Up Behaviour
Supermarkets Remains Highly Concentrated as Competition Intensifies and Digital Loyalty Drives Share Shifts
Retail in Slovakia - Industry Overview
Retail Faces a Growth Slowdown and Consolidation Amid Economic Pressures
Key Data Insights
Retail Faces a Growth Slowdown and Consolidation Amid Economic Pressures
Health and Beauty Specialists Lead in Value, While General Merchandise Stores Deliver Standout Growth
Private Label Expansion and Digital Innovation Drive Value-Led Retail Transformation
Retail Is Projected to Return to Steady Growth Driven by Easing Inflation, Rising Real Wages, and Expanding Digital and Value-Led Channels
Digital Retail Acceleration Will Be Driven by E-Commerce Growth, Omnichannel Expansion, and Regulatory Shifts
Value-Driven Retail Growth Is Set to Be Supported by Discounters and a Gradual Recovery in Consumer Spending
The Fragmented Retail Market Remains Highly Competitive Amid Price Pressure, Private Label Growth, and Stable Leadership
Retail Mergers and Acquisitions Activity, Automation, and Consolidation Drive Innovation
Informal Retail
Opening Hours for Physical Retail
Seasonality
Christmas
Easter
Back to School
Country Reports Disclaimer
Supermarkets
Supermarkets are chained or independent retail outlets with a selling space of between 400 and 2,500 square metres and with a primary focus on selling food/beverages/tobacco and other groceries. Supermarkets may also sell a selection of non-groceries, but the product mix is skewed towards grocery items. Example brands include Casino, Kroger, and Tesco. Exception: In some markets, primarily the US, Australia and Hong Kong, there are grocery retailer brands that operate outlets with a selling space of over 2,500 square metres, but offer only a very limited range of non-grocery merchandise or none at all. These brands are included in Supermarkets.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Supermarkets research and analysis database.
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