Supermarkets will see steady growth in current value (constant 2022 prices) terms throughout the forecast period, alongside a modest increase in the number of stores. In preference to opening new outlets, many chains will revamp their image by remodelling existing stores with new branding, in addition to offering more self-checkouts, omnichannel options (including e-commerce apps and websites) and accepting new payment methods.
A movement towards healthier, more sustainable lifestyles emerged in Mexico as a result of the pandemic, with a growing number of small businesses delivering fresh organic, fresh and/or fair-trade products to consumers’ homes. In this sense, supermarket chains are lagging behind current trends, although Walmart has expressed its intention to become a zero emissions company by 2040.
Private labels have been historically associated with low quality and limited availability. However, this perception has been changing over time, to the extent that they now represent a viable alternative to branded products, albeit at a more affordable price.
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Understand the latest market trends and future growth opportunities for the Supermarkets industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Supermarkets industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Supermarkets are chained or independent retail outlets with a selling space of between 400 and 2,500 square metres and with a primary focus on selling food/beverages/tobacco and other groceries. Supermarkets may also sell a selection of non-groceries, but the product mix is skewed towards grocery items. Example brands include Casino, Kroger, and Tesco. Exception: In some markets, primarily the US, Australia and Hong Kong, there are grocery retailer brands that operate outlets with a selling space of over 2,500 square metres, but offer only a very limited range of non-grocery merchandise or none at all. These brands are included in Supermarkets.
See All of Our DefinitionsThis report originates from Passport, our Supermarkets research and analysis database.
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