Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Supermarkets in

Supermarkets in Hong Kong, China

Feb 2021

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

COVID-19 drives a surge in supermarket sales, as worried consumers stock up on essentials

The retail current value sales of supermarkets expanded by almost a fifth during 2020. There was a surge in demand during the early stages of the pandemic, when consumers began to prepare more meals at home and sought to stock up in anticipation of food shortages due to supply chain disruption.

Discounting and promotional activity evaporates

There were very few marketing campaigns or promotional offers in 2020, as most supermarkets found that they were simply unnecessary to drive sales growth. Discounts and promotions have traditionally been one of the most effective tactics for supermarkets to drive growth in retail value sales, but they were largely superfluous in 2020: Fearful of product shortages, particularly for staple foods, price played a much smaller role in the purchasing decisions of many local consumers.

Leaders AS Watson Group and Dairy Farm International Holdings Ltd the biggest beneficiaries from demand surge

The dominance of AS Watson Group and Dairy Farm International Holdings Ltd in terms of supermarket retail current value sales deepened during 2020, as they were best positioned to benefit from the changes in consumer behaviour driven by COVID-19. Between them, they accounted for more than two thirds of supermarket retail value sales in 2020.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Overview

Discover the latest market trends and uncover sources of future market growth for the Supermarkets industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Supermarkets industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Supermarkets in Hong Kong, China market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Supermarkets in Hong Kong, China?
How are supermarkets being affected by the growth of other grocery channels?
Are supermarket operators moving into other grocery channels?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Want to find out more about this report?

Request more information

Supermarkets in Hong Kong, China - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 drives a surge in supermarket sales, as worried consumers stock up on essentials

Discounting and promotional activity evaporates

Leaders AS Watson Group and Dairy Farm International Holdings Ltd the biggest beneficiaries from demand surge

RECOVERY AND OPPORTUNITIES

Supermarkets will suffer a post-pandemic hangover, as some sales shift back to convenience stores

Dairy Farm International Holdings Ltd’s OEM strategy will be tested by recovery in consumer confidence

Supermarket chains will seek to gain an edge through enhanced customer service

CHANNEL DATA

Table 1 Supermarkets: Value Sales, Outlets and Selling Space 2015-2020
Table 2 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 3 Supermarkets GBO Company Shares: % Value 2016-2020
Table 4 Supermarkets GBN Brand Shares: % Value 2017-2020
Table 5 Supermarkets LBN Brand Shares: Outlets 2017-2020
Table 6 Supermarkets LBN Brand Shares: Selling Space 2017-2020
Table 7 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 8 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025

Retailing in Hong Kong, China - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on retailing

COVID-19 country impact

Retailers scramble to boost their online presence

Experiential shopping grows in prominence

What next for retailing?

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2020

Physical retail landscape

Cash and carry

Seasonality

China National Day (also known as Golden Week)
Christmas and New Year
Chinese New Year (Spring Festival)

Payments and delivery

Emerging business models

MARKET DATA

Table 9 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 10 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 11 Sales in Store-based Retailing by Channel: Value 2015-2020
Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
Table 13 Store-based Retailing Outlets by Channel: Units 2015-2020
Table 14 Store-based Retailing Outlets by Channel: % Unit Growth 2015-2020
Table 15 Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 16 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 19 Sales in Grocery Retailers by Channel: Value 2015-2020
Table 20 Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 21 Grocery Retailers Outlets by Channel: Units 2015-2020
Table 22 Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 23 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020
Table 24 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 25 Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 26 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 27 Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 28 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Table 29 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 30 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 31 Sales in Mixed Retailers by Channel: Value 2015-2020
Table 32 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020
Table 33 Mixed Retailers Outlets by Channel: Units 2015-2020
Table 34 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 35 Retailing GBO Company Shares: % Value 2016-2020
Table 36 Retailing GBN Brand Shares: % Value 2017-2020
Table 37 Store-based Retailing GBO Company Shares: % Value 2016-2020
Table 38 Store-based Retailing GBN Brand Shares: % Value 2017-2020
Table 39 Store-based Retailing LBN Brand Shares: Outlets 2017-2020
Table 40 Non-Store Retailing GBO Company Shares: % Value 2016-2020
Table 41 Non-Store Retailing GBN Brand Shares: % Value 2017-2020
Table 42 Grocery Retailers GBO Company Shares: % Value 2016-2020
Table 43 Grocery Retailers GBN Brand Shares: % Value 2017-2020
Table 44 Grocery Retailers LBN Brand Shares: Outlets 2017-2020
Table 45 Grocery Retailers LBN Brand Shares: Selling Space 2017-2020
Table 46 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020
Table 47 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020
Table 48 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020
Table 49 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020
Table 50 Mixed Retailers GBO Company Shares: % Value 2016-2020
Table 51 Mixed Retailers GBN Brand Shares: % Value 2017-2020
Table 52 Mixed Retailers LBN Brand Shares: Outlets 2017-2020
Table 53 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020
Table 54 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025
Table 55 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025
Table 56 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025
Table 57 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2020-2025
Table 58 Forecast Store-based Retailing Outlets by Channel: Units 2020-2025
Table 59 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025
Table 60 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025
Table 61 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025
Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 63 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 64 Forecast Sales in Grocery Retailers by Channel: Value 2020-2025
Table 65 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2020-2025
Table 66 Forecast Grocery Retailers Outlets by Channel: Units 2020-2025
Table 67 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025
Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 69 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 70 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025
Table 71 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025
Table 72 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025
Table 73 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025
Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 75 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 76 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025
Table 77 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025
Table 78 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025
Table 79 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025

Megatrends

Country Report

Supermarkets in Hong Kong, China

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

COVID-19 drives a surge in supermarket sales, as worried consumers stock up on essentials

Discounting and promotional activity evaporates

Leaders AS Watson Group and Dairy Farm International Holdings Ltd the biggest beneficiaries from demand surge

Overview

Why buy this report?

Want to find out more about this report?

Table of Contents

Supermarkets in Hong Kong, China - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 drives a surge in supermarket sales, as worried consumers stock up on essentials

Discounting and promotional activity evaporates

Leaders AS Watson Group and Dairy Farm International Holdings Ltd the biggest beneficiaries from demand surge

RECOVERY AND OPPORTUNITIES

Supermarkets will suffer a post-pandemic hangover, as some sales shift back to convenience stores

Dairy Farm International Holdings Ltd’s OEM strategy will be tested by recovery in consumer confidence

Supermarket chains will seek to gain an edge through enhanced customer service

CHANNEL DATA

Retailing in Hong Kong, China - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on retailing

COVID-19 country impact

Retailers scramble to boost their online presence

Experiential shopping grows in prominence

What next for retailing?

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports