Sportswear in Australia

January 2022
USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Sportswear industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Sportswear industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Sportswear in Australia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Sportswear in Australia?
  • Which are the leading brands in Australia?
  • How are products distributed in Australia?
  • How is the rise of e-commerce shaping demand?
  • What % of apparel and footwear sales are made via grocery retailers?
  • Do consumers want premium quality or fast fashion?
  • How will COVID-19 and recession impact demand?
  • How important is sustainability in Sportswear in Australia?
  • Where is future growth expected to be most dynamic?

Sportswear in Australia - Category analysis

KEY DATA FINDINGS

2021 DEVELOPMENTS

Strong recovery for sportswear in 2021 driven by greater mobility and established health and fitness focus by many Australians
Sustainability issues addressed by local brands
Despite challenges posed by the pandemic, sportswear attracts further investment

PROSPECTS AND OPPORTUNITIES

Sportswear to become increasingly diversified and attract new brands outside of the category
Empowering women and inclusivity
Sustainability and provenance to support local brands

CATEGORY DATA

Table 1 Sales of Sportswear by Category: Value 2016-2021 Table 2 Sales of Sportswear by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of Sportswear: % Value 2017-2021 Table 4 LBN Brand Shares of Sportswear: % Value 2018-2021 Table 5 Distribution of Sportswear by Format: % Value 2016-2021 Table 6 Forecast Sales of Sportswear by Category: Value 2021-2026 Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2021-2026

Apparel and Footwear in Australia - Industry Overview

EXECUTIVE SUMMARY

Apparel and footwear in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?

MARKET DATA

Table 8 Sales of Apparel and Footwear by Category: Volume 2016-2021 Table 9 Sales of Apparel and Footwear by Category: Value 2016-2021 Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021 Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2016-2021 Table 12 NBO Company Shares of Apparel and Footwear: % Value 2017-2021 Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2018-2021 Table 14 Distribution of Apparel and Footwear by Format: % Value 2016-2021 Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2021 Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2021-2026 Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2021-2026 Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2021-2026 Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2021-2026

DISCLAIMER

SOURCES

Summary 1 Research Sources
The following categories and subcategories are included:

Sportswear

    • Performance Apparel
    • Outdoor Apparel
    • Sports-inspired Apparel
    • Performance Footwear
    • Outdoor Footwear
    • Sports-inspired Footwear
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Sportswear research and analysis database.

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