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Country Report

Sportswear in

Sportswear in Romania

13 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Growth in sales of sportswear

There were several trends fuelling the growth of sportswear sales in Romania in 2017. The rising net income of the population and the reduction of the general VAT rate from 24% to 20% in 2016, and the even larger reduction in VAT on food and pharmaceutical products, have contributed to the increased appetite of consumers for buying apparel products.

Consumers' attitudes towards sportswear

Consumer attitudes towards sports are increasingly positive in Romania. This has been a central factor boosting sales of sportswear, particularly of more advanced and sophisticated products.

COMPETITIVE LANDSCAPE

Decathlon – the number one brand in sportswear

Rouma Sport Distribution Srl holds the leading position in the Romanian sportswear market. The company operates 20 Decathlon stores in the country, and has gained the leadership due to the wide product range it offers and its strong focus on private label sports goods with trustable quality.

Sportswear outlook

Sportswear is predicted to see healthy development over the forecast period. Sales will be driven by the health and wellness trend in Romania, with a growing number of Romanians engaging in sports.

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Samples

Sportswear Sample Report Sportswear Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Sportswear industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Sportswear industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Sportswear in Romania market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Sportswear in Romania?
What are the major brands in Romania?
How dynamic is the growth of clothing and footwear internet sales?
What is the performance of women’s clothing vs men’s clothing?
What % of clothing and footwear sales goes through grocery retailers?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Apparel and Footwear market research database

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Sportswear in Romania - Category analysis

HEADLINES

PROSPECTS

Growth in sales of sportswear

Consumers' attitudes towards sportswear

COMPETITIVE LANDSCAPE

Decathlon – the number one brand in sportswear

Sportswear outlook

CATEGORY DATA

Table 1 Sales of Sportswear: Value 2012-2017
Table 2 Sales of Sportswear: % Value Growth 2012-2017
Table 3 NBO Company Shares of Sportswear: % Value 2013-2017
Table 4 LBN Brand Shares of Sportswear: % Value 2014-2017
Table 5 Distribution of Sportswear by Format: % Value 2012-2017
Table 6 Forecast Sales of Sportswear: Value 2017-2022
Table 7 Forecast Sales of Sportswear: % Value Growth 2017-2022

Apparel and Footwear in Romania - Industry Overview

EXECUTIVE SUMMARY

Romanians spend a lot of money on apparel and footwear

Athleisure is growing

Increasing competition among apparel retailers

Young fashion buyers use a number of digital platforms

The future of the fashion industry

MARKET DATA

Table 8 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 9 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 14 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022

Megatrends

Country Report

Sportswear in Romania

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Growth in sales of sportswear

Consumers' attitudes towards sportswear

COMPETITIVE LANDSCAPE

Decathlon – the number one brand in sportswear

Sportswear outlook

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Sportswear in Romania - Category analysis

HEADLINES

PROSPECTS

Growth in sales of sportswear

Consumers' attitudes towards sportswear

COMPETITIVE LANDSCAPE

Decathlon – the number one brand in sportswear

Sportswear outlook

CATEGORY DATA

Apparel and Footwear in Romania - Industry Overview

EXECUTIVE SUMMARY

Romanians spend a lot of money on apparel and footwear

Athleisure is growing

Increasing competition among apparel retailers

Young fashion buyers use a number of digital platforms

The future of the fashion industry

MARKET DATA

DEFINITIONS

SOURCES

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