The pandemic restricted mobility, which gave a strong push to the expansion of e-commerce across all apparel and footwear categories. Also, with the spread of internet services across the country and the rise in ownership of smartphones, there has been an increase in the adoption of online shopping, especially amongst the younger generation.
In the past few years, the issue of global warming has moved from mere discussions to visible effects, with forest fires, cyclones, extreme winters/rains/summers, etc. This has resulted in greater awareness of the issue amongst consumers, especially the younger population, who are wanting to explore more sustainable solutions.
India is a nation in which cricket remains the dominant sport. However, in past years, there has been a constant yearning amongst sports enthusiasts to achieve better performances in other international sports events, such as hockey, football, athletics, etc.
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Understand the latest market trends and future growth opportunities for the Sportswear industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sportswear industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sportswear is an aggregation of performance, outdoor and sports-inspired clothing and footwear. Sportswear includes products designed for all ages including sportswear for children. Sportswear includes items across all clothing and footwear categories: shorts and trousers, dresses and skirts, tops, jumpers, jackets & coats, track suits/athletic sets, underwear, swimwear, hosiery, accessories including headwear, gloves, scarves. Please note sportwear is duplicated category and sports clothing and footwear products are also included across all relevant clothing and footwear categories.See All of Our Definitions
This report originates from Passport, our Sportswear research and analysis database.
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