Demographic trends are a positive growth driver for the analgesics category as life expectancy is increasing. With better available medicine and medical care Croatians are living longer although physical activity remains limited.
The years 2020 and 2021 were difficult years for much of the Croatian population and with the war in Ukraine, economic uncertainty and work-related stress, consumers are likely to rely on analgesics to support them with headaches and stress-related pain. Judging by the last economic crisis, companies will try to keep manpower to a minimum resulting in job losses.
Despite the growing number of Croatians engaging in sports, the majority of the population is uneducated on how to work out properly which has a lasting impact on levels of physical activity. One of the biggest issues is the sedentary lifestyles lived by many as “sitting” is a way of life in Croatia, due to the growing number of office jobs, which regularly end up with back pain.
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Understand the latest market trends and future growth opportunities for the Analgesics industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).See All of Our Definitions
This report originates from Passport, our Analgesics research and analysis database.
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