Analgesics is projected to see positive, if slower, retail volume growth over the forecast period, compared with the late review period, as consumers are in the habit of using these products to relieve pain. Adult acetaminophen and Ibuprofen are projected to see the fastest volume and value growth due to their residual popularity in the wake of COVID-19.
Strong marketing and advertising is set to remain a core strategy for the leading international and domestic players in the forecast period, as they seek to increase their retail value share and leverage strong economies of scale. Marketing and advertising is expected to support new product launches in a highly competitive landscape, with a focus on novelties that offer convenience and claim faster pain relief.
Analgesics products are only sold through pharmacies and health and personal care stores (drugstores/parapharmacies) in Serbia. Although consumers might know what kind of analgesic to use, many are expected to continue to seek the advice of a pharmacist to select the most suitable for their complaint.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Analgesics industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See All of Our DefinitionsThis report originates from Passport, our Analgesics research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!