Although consumers are still heavily engaged with traditional systemic OTC analgesics for immediate relief, the performance of topical analgesics/anaesthetic is set to outpace that of systemic analgesics in 2023, and this trend is expected to continue in the forecast period. The rise of topical analgesics/anaesthetic can be attributed to the growing sphere of dominance of the health and wellness trend, which has put the spotlight on products that are naturally formulated, and are thus presented as healthier treatment options to the average consumer.
In recent years, there have been surprisingly successful disruptors in analgesics, especially in the paediatric space. While analgesics can be considered an established, and often dormant space, newer brand entrants, such as Genexa and KinderMed, have disturbed the space by leading with a mission to expand clean medicine for children, especially in terms of relief from pain, fever, and coughs/colds.
Natural pain relief products have gained traction in recent years, as more US consumers are becoming more educated on homeopathic remedies, and understand how holistic changes to personal lifestyle can elevate internal and external wellness. Wider awareness of concerns about Rx opioid addiction have paved the way for botanical-focused products to be used as preventative care before turning to traditional OTC pain relievers such as acetaminophen and ibuprofen to reduce long-term risks.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Analgesics industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Analgesics industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Analgesics
Analgesics cover systemic and topical pain relievers. Products which include a pain-relief ingredient in addition to another core function are excluded (e.g. a sore throat remedy which includes paracetamol is excluded from the analgesics and instead is included in pharyngeal remedies).
See All of Our DefinitionsThis report originates from Passport, our Analgesics research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!