Current value sales in cafés/bars will recover to pre-pandemic levels in 2024, thanks largely to growth in the number of specialist coffee shop outlets. Transactions, meanwhile, will recover over 2023-4.
Payments using digital wallets will rise during the forecast period, particularly in specialist coffee shops as players in this area will increasingly offer specific discounts for payments via digital wallets. In addition, Indonesian consumers are becoming more interested in other benefits offered by such payments, like reward points from GoPay, for example.
The iced coffee variant containing a mixture of espresso and milk is highly likely to remain a best-selling product during the forecast period, with Kopi Kenangan and Kopi Janji Jiwa helping to drive demand. Players are also likely to continue to offer special promotions for this product in the form of 2-for-1 and other discounts, as well as to come up with new, innovative products.
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Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See All of Our DefinitionsThis report originates from Passport, our Cafés/Bars research and analysis database.
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