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Country Report

Cafés/Bars in

Cafés/Bars in Austria

Feb 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Closure of bars/pubs and nightclubs for most of year results in strongest declines

Cafés/bars was the most negatively impacted consumer foodservice channel in Austria in 2020, with nightclubs, bars and pubs suffering the most due to pandemic-related measures. During the lockdown periods, these outlets were unable to make relevant sales from takeaway and delivery and in the months between they were heavily affected by early closing hours.

Less established home delivery and to-go options weaken demand through channel but juice/smoothie bars sees stronger performance

Most cafés and specialist coffee and tea shops also stayed closed during the lockdown periods as takeaway options alone were not deemed profitable enough to justify employing staff. Instead, bakery products limited-service restaurants was a popular alternative source for fresh coffee-to-go and snacks for some consumers.

McDonald’s retains overall leadership of highly fragmented competitive landscape

McDonald's Franchise retained its overall lead of a highly fragmented competitive landscape in 2020, with its McCafé network of specialist coffee and tea shops gaining marginal value share. Driven by the strong position of McDonald’s in burger limited-service restaurants, McCafé was able to retain its lead in cafés/bars.

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Cafés/Bars Sample Report Cafés/Bars Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Cafés/Bars industry in Austria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cafés/Bars industry in Austria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cafés/Bars in Austria market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Cafés/Bars in Austria?
What are the major brands in Austria?
What are the growth prospects for specialist coffee shops in Austria?
How important are traditional cafés or bars to the foodservice landscape in Austria?
How are domestic specialist coffee shop chains fairing against multinational chains?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

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Cafés/Bars in Austria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Closure of bars/pubs and nightclubs for most of year results in strongest declines

Less established home delivery and to-go options weaken demand through channel but juice/smoothie bars sees stronger performance

McDonald’s retains overall leadership of highly fragmented competitive landscape

RECOVERY AND OPPORTUNITIES

Quicker recovery to be hindered by bars/pubs

Further closures predicted for independent cafés but overall value sales set to recover by 2023

Health trends to continue to drive demand through juice/smoothie bars

CATEGORY DATA

Table 1 Cafés/Bars by Category: Units/Outlets 2015-2020
Table 2 Sales in Cafés/Bars by Category: Number of Transactions 2015-2020
Table 3 Sales in Cafés/Bars by Category: Foodservice Value 2015-2020
Table 4 Cafés/Bars by Category: % Units/Outlets Growth 2015-2020
Table 5 Sales in Cafés/Bars by Category: % Transaction Growth 2015-2020
Table 6 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2015-2020
Table 7 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2016-2020
Table 8 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2017-2020
Table 9 Forecast Cafés/Bars by Category: Units/Outlets 2020-2025
Table 10 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2020-2025
Table 11 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2020-2025
Table 12 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2020-2025
Table 13 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2020-2025
Table 14 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2020-2025

Consumer Foodservice in Austria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer foodservice

COVID-19 country impact

Company response

Independent foodservice operations

What next for consumer foodservice?

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2015-2020
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2015-2020
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2020
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2015-2020
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2015-2020
Table 20 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2015-2020
Table 21 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2020
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2015-2020
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2015-2020
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2016-2020
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2017-2020
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2020
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2020-2025
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2020-2025

Megatrends

Country Report

Cafés/Bars in Austria

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Closure of bars/pubs and nightclubs for most of year results in strongest declines

Less established home delivery and to-go options weaken demand through channel but juice/smoothie bars sees stronger performance

McDonald’s retains overall leadership of highly fragmented competitive landscape

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Overview

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Table of Contents

Cafés/Bars in Austria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Closure of bars/pubs and nightclubs for most of year results in strongest declines

Less established home delivery and to-go options weaken demand through channel but juice/smoothie bars sees stronger performance

McDonald’s retains overall leadership of highly fragmented competitive landscape

RECOVERY AND OPPORTUNITIES

Quicker recovery to be hindered by bars/pubs

Further closures predicted for independent cafés but overall value sales set to recover by 2023

Health trends to continue to drive demand through juice/smoothie bars

CATEGORY DATA

Consumer Foodservice in Austria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer foodservice

COVID-19 country impact

Company response

Independent foodservice operations

What next for consumer foodservice?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

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