The government recognises the opportunity to increase the local production of coffee beans, as demand is dynamic. Local coffee producers are therefore receiving increasing support from the government and from local and international coffee shop chains.
2018 saw the emergence of chained brand Barcino – a wine and tapas bar – which has been in the country for 10 years, but only expanded strongly recently, along with the growing number of wine drinkers in the country. There are few chained bars/pubs, with outlets catering to a wide range of needs and tastes.
In December 2018, lawmakers approved Bill 8618 on alcohol taxes, which will increase excise taxes for distilled spirits such as gin, rum and vodka. This aims to curb alcohol consumption in the country; similar to the implementation of a nationwide smoking ban in May 2017.
Launchpad Group of Companies is one of the major players in bars/pubs in the Philippines, as it owns chains of bars and pubs with multiple branches nationwide. The company operates Padi’s Point, Chill Bar and ChillTop, which all provide affordable places for Filipinos to gather – specifically workers.
International specialist coffee and tea shops such as Starbucks and The Coffee Bean & Tea Leaf have a strong presence in the country, with a solid customer base. However, local coffee shops have the advantage of promoting locally-produced coffee beans, which in turn helps Filipino farmers.
In October 2018, Starbucks in the Philippines announced that beverage prices would increase by 3%-8% across all its stores. It is believed that inflation led the company to review its prices, with this being the first price rise since December 2016.
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Discover the latest market trends and uncover sources of future market growth for the Cafés/Bars industry in Philippines with research from Euromonitor's team of in-country analysts.
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This industry report originates from Passport, our Consumer Foodservice market research database.