Sustainability is set to become more of a focus area over the forecast period as consumers become more conscious of the wider impact their purchasing decisions can have. Companies which do not consider sustainability as a part of their long-term growth strategies are likely to struggle with consumers likely to expect to have access to information about the manufacturing processes used in the production of the footwear they buy.
Footwear is set to register steady growth over the forecast period, with volume sales set to see a full recovery to pre-pandemic levels. Women’s footwear is predicted to remain the dominant category as women replace their shoes more frequently and often possess more pairs of shoes than men or children.
The trend towards more casual footwear is predicted to continue during the forecast period as it becomes increasingly acceptable to wear trainers or trainer-like shoes not only to events and during leisure time but also in the workplace. In line with this trend manufactures of footwear are expected to launch new product lines with a greater focus on comfort.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.See All of Our Definitions
This report originates from Passport, our Footwear research and analysis database.
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