In line with the precautionary measures taken by the Saudi government to contain the spread of COVID-19, many private sector companies developed their IT capabilities. This enabled them to provide work-from-home opportunities to reduce the risk of virus transmission and help the government combat the spread of the virus.
Consumption of footwear during the initial stages of the pandemic in Saudi Arabia was impacted by the curfew, working from home and delayed and/or reduced salaries where families focused their spending on necessities. Moreover, demand for children’s footwear was decimated by the closure of schools as well as the suspension of all sports activities, the closure of parks and fewer social gatherings, while children under the age of 15 were not permitted to enter shopping centres.
Casualwear and sportswear continued to gain popularity in 2019, especially among young Saudis, who find such garments comfortable and trendy. Leading brands launch new designs and implement ongoing promotions.
The COVID-19 global pandemic proved devastating for several major store-based retailers. The health crisis also spurred the growth of online shopping as more people were forced to turn to the internet for purchases.
Casual and sports-inspired fashion is expected to impact footwear during the forecast period driving growth. This will also be supported by Saudis of different age groups and genders participating in sports and activities.
Consumers in Saudi Arabia prefer to buy footwear from trusted international brands as they offer the latest trends, superior quality, comfort and durability. As there is a strong influence of Western media amongst the youth population, they tend to opt for trendier designs.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
Understand the latest market trends and future growth opportunities for the Footwear industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This report originates from Passport, our Footwear research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page