The offer of brands like Zara, Mango and LC Waikiki is set to increase in terms of the variety of footwear collections in their branded stores. One clear aim of this established strategy is to attract consumers by offering footwear that matches apparel in collections and provides a complete outfit solution.
As in 2023, children’s footwear is expected to continue to post the fastest retail volume and value growth over the forecast period. Purchases of footwear for children, who outgrow and often wear out shoes fast, cannot be delayed like they can be for men and women, especially in the back to school season.
Lifestyles and wellness trends are expected to continue to boost the demand for sneakers over the forecast period. Casual and comfortable trends in footwear and a focus on fitness have accelerated lifestyle changes in the post-pandemic period, to the benefit of sneakers.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.See All of Our Definitions
This report originates from Passport, our Footwear research and analysis database.
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