In Chile, the adoption of retail e-commerce is expected to gain further momentum, unlike in some markets in the region where post-pandemic sales are waning following an initial sales boom. Chilean consumers continue to prefer this channel because of the convenience of shopping from home, the ease of comparing products, and the perception that it offers more attractive discounts.
Local consumers are becoming increasingly influenced in their purchasing decisions by sustainable brands across all industries. In response, players are having to make significant effort and investment to not only communicate their circular economy attempts through advertising campaigns, but also to modify their use of materials and production processes since the "eco-conscious" consumer is more informed and is increasingly demanding with respect to these initiatives.
Many popular footwear brands now offer models featuring advanced technology, with popular names such as Nike, Under Armor and Xiaomi committed to making a difference to consumers’ lives during physical activity. These models feature sensors or chips embedded in the sole, which are capable of measuring training through different parameters and then connecting to the user’s smartphone and special app for analysis.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.See All of Our Definitions
This report originates from Passport, our Footwear research and analysis database.
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