Footwear

Market research on the footwear industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Country Report

Country Report

Footwear in South Africa

May 2020

Sneakers remain popular, given the popularity of streetwear in South Africa and many consumers’ preference for casual clothing. The country’s hot climate also supports stronger demand for casual footwear. Demand for formal footwear is mostly driven ...

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Footwear in Singapore

Apr 2020

Women’s footwear remained the dominant category in footwear throughout the review period, accounting for more than two thirds of overall footwear value in 2019. While women’s footwear is being influenced by the athleisure trend, the dominance of the ...

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Footwear in Taiwan

Apr 2020

Less people are wearing formal footwear in Taiwan, with consumers switching to casual footwear and sports footwear. As a result, sales of high heels continue to decline. Women are also increasingly turning away from high heels due to the negative ...

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Footwear in the United Arab Emirates

Apr 2020

In 2019 footwear brands witnessed a slowdown compared with previous years due to increasing price-sensitivity. In order to attract customers, many retailers continued to implement various deals and special promotions through the year. Footwear ...

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Footwear in Brazil

Apr 2020

Even though the recent period of economic crisis negatively impacted sales of footwear, interrupting the processes of innovation and trading-up in consumption, in 2019 Brazil maintained its fifth position in the global ranking in revenues of women’s ...

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Footwear in Argentina

Apr 2020

The footwear category saw a weaker performance in 2019 than in 2018, with the continued impact of the economic crisis. The first semester performance was positive, but in the second semester the context changed radically with the devaluation of the ...

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Footwear in Romania

Mar 2020

Premiumisation was evident in all categories of footwear in 2019 as men, women and parents all sought higher-quality, more comfortable shoes. Romanian men are taking an increasing interest in their appearance and this was also apparent in footwear, ...

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Footwear in Thailand

Mar 2020

Sneakers and other sports-inspired shoes increasingly play an important role in footwear, which posted healthy value growth again in 2019. Thai people normally like to wear casual shoes and simple sandals, and many of them keep sneakers in their shoe...

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Footwear in Hong Kong, China

Mar 2020

Footwear in Hong Kong is largely supported by the athleisure fashion and fitness trends, along with an ongoing stream of limited edition collections and innovations. This is also continuing to push up unit prices overall. Key limited edition and ...

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Footwear in Malaysia

Mar 2020

Strong demand for women’s footwear in conjunction with the rising number of local and international brands penetrating Malaysia has helped to boost sales growth for the category. Female consumers continued to be stimulated significantly by the ...

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Footwear in France

Mar 2020

Strong demand for sports-oriented products was the main driver of growth in footwear current value sales in 2019, and will continue to underpin the expansion of the category over the forecast period. As more people in France partake in sports and ...

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Footwear in Ukraine

Mar 2020

The economic crisis of 2014 and 2015 caused a large dip in sales of footwear in Ukraine. The post-crisis recovery in the following years proved beneficial for retail volume sales, which returned to positive growth from 2016. Footwear continued to ...

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Footwear in Nigeria

Mar 2020

Footwear is expected to perform well over the forecast period as the urban population continues to grow fast and economic recovery means more consumers are able to afford higher-priced brands. A strong local production of footwear in Nigeria (unlike ...

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Footwear in Chile

Mar 2020

Footwear saw a significant drop in sales in 2018 and 2019, resulting from a decrease in domestic consumption, less foreign tourism and retailing overstock. These factors only exacerbated the challenges faced by Chile’s nearly 500, but diminishing ...

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Footwear in Turkey

Mar 2020

Retail chains dedicated to sports footwear continued to perform well in Turkey in 2019. Such chains are benefiting not only from the increasing participation of local consumers in sports and fitness activities, but also from the growing popularity of...

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Footwear in Greece

Mar 2020

Growing demand for casual and sports-inspired shoes in the context of a shift from formalwear and the athleisure trend continued to drive growth in footwear in 2019. Whilst male consumers have always favoured sports-inspired shoes, these products are...

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Footwear in Austria

Mar 2020

Value growth started to slow down in 2018 when weather in Austria was particularly unfavourable for the footwear industry. Due to the heat, shops were selling more sandals than leather shoes in autumn. This trend was a factor that contributed to a ...

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Footwear in Morocco

Mar 2020

As has been seen with the trend for more relaxed clothing styles within other apparel categories, footwear is also being affected by these fashions. More Moroccan consumers are taking advantage of less formal professional dress codes and hybrid ...

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Footwear in Denmark

Mar 2020

As seen in sportswear, performance footwear is also showing the strongest value growth in footwear. This is attributed to the health and fitness trends seen, where an increasing number of Danish consumers are taking up sports and therefore require ...

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Footwear in Hungary

Mar 2020

Retail sales of all three categories within footwear continued to expand in Hungary in 2019. Favourable conditions, including a rise in disposable incomes and a greater willingness to spend on high-quality products, supported the value sales ...

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