TWS earbuds will remain popular over the forecast period, with Apple expected to release new models to maintain its attraction to consumers. Indeed, AirPods are seen as prized status items, which consumers like to carry around and show off while they are out and about.
Mass wireless headbands were popular in 2019-2020, although consumers have since sought devices with better-quality sound and volume levels. Indeed, competition is rising from premium variants which offer noise cancelling and other prized features.
E-commerce will remain relevant in headphones over the forecast period, although consumers will continue to visit electronics specialists to seek in-store advice and try products out before buying them. This will lead to persisting omnichannel strategies and “showrooming”, as headphones are relatively small and light and thus well suited to internet retail.
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Understand the latest market trends and future growth opportunities for the Headphones industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Headphones industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This category only covers products designed for retail sale and consumer usage. Products bundled for free as part of computers or mobile sales will be excluded. It includes Wireless Headbands, Wireless Earphones, and TWS earbuds. Headphones priced below US$100 are categorized as mass headphones. Headphones priced US$100 and above are categorized as premium headphones.See All of Our Definitions
This report originates from Passport, our Headphones research and analysis database.
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