Headphones

In 2022, overall headphones in Germany saw nearly double-digit volume growth, with TWS earbuds posting a strong increase, while wireless earphones continued its decline, and wireless headbands declined even more strongly, with a double-digit…

Headphones is set to register dynamic double-digit retail volume growth in 2022, outperforming all other consumer electronics categories. Growth is expected to be underpinned by further penetration of lower-income consumer groups, increasing product…

The growth expected in headphones in 2022 can be attributed to technological advances in the wireless segment, such as bone conduction technology and noise cancellation technology, coupled with the growing young population base in the country.…

Despite the lifting of COVID-19 measures many consumers are still spending relatively more time at home in 2022 than before the pandemic. As such, they have been indulging in various entertainment activities such as gaming, listening to music, and…

The rate of growth in retail current volume sales of headphones will grow in 2022 with TWS earbuds accounting for the bulk of demand. This category will also see the best performance in 2022 thanks to the product’s portability and noise cancellation…

Headphones featured amongst the most researched products during Black Month and Black Week in 2021. With the COVID-19 crisis and people working or studying at home, consumers found it necessary to find ways to isolate themselves from the surrounding…

For many of Indonesians, headphones are considered as non-essential items, as all smartphones come with free wired earphones. However, many urban consumers from the middle- to upper-income groups have developed more sophisticated tastes and they are…

In 2022, TWS earbuds is expected to see strong retail volume growth, sustaining the double-digit increase seen in the previous year. TWS earbuds have become fully mainstream thanks to brands offering alternatives at lower price points to AirPods…

Retail volume sales of headphones are projected to continue to increase healthily in 2022. The category registered some additional positive impulses as the Coronavirus (COVID-19) public health crisis eased and consumers’ leisure habits largely…

In 2022, the TWS earbuds category maintained strong volume growth. TWS earbuds products have become fully mainstream as brands have offered alternatives at lower points to AirPods. Newer offerings are more comfortable, have greater noise-cancellation…

Consumers using TWS earbuds in Japan before the entry of Apple’s AirPods in December 2016 are deemed to be early adopters. Other producers quickly followed as a result of the category’s dynamic growth following Apple’s arrival. Nevertheless, at this…

Headphones is expected to register slight volume growth, largely driven by healthy volume growth in TWS earbuds, which is by far the best seller in headphones. Wireless headbands and wireless earphones are both expected to register volume decline.

The rate of growth in retail constant value sales (2022 prices) of headphones continued to slow during 2022 (due in large to the maturation of demand) but remained robust. Increased smartphone use for streaming audio and video continues to drive…

Headphones is expected to register volume growth, largely driven by healthy volume growth in TWS earbuds. Wireless headbands and wireless earphones both registering volume decline. The removal of headphone jacks in many smartphones is fuelling the…

TWS earbuds is set to account for over a 50% share of retail volume sales in headphones in 2022. This is despite the fact that Indian consumers have historically been exposed to wired earphones, which are available at low prices. TWS earbuds have…

Sales of headphones have risen strongly in the Polish market in recent years, with new technology meeting consumer demand for more comfortable, portable devices that offer high-quality sound. TWS earbuds are the driving force behind retail volume…

Headphones is set to see another year of retail volume growth in 2022, driven by the boom in sales of TWS earbuds, which is set to record double-digit growth in retail volume and current value terms for another year. The overarching success of TWS…

Headphone is expected to be one the best performing consumer electronics in 2022, with a further increase in volume sales, though growth will be lower than in 2021. Some consumers are even making multiple headphone purchases with task-specific models…

After impressive growth during the pandemic, when full households during home seclusion meant that Chileans sought some privacy away from other family members, demand for headphones in Chile is set to marginally decline in 2022. This is likely to be…

Retail volume sales of headphones are set to continue to grow in 2021. Consumers, especially young users, are consuming more online audio content, with the rising popularity of streaming services such as Spotify, YouTube, etc. Furthermore, the…