Country Report
Nov 2020
Within home video almost all categories saw steeper negative growth in 2020 than in 2019 as a result of the COVID-19 pandemic. The only category to remain positive in 2020 was OLED TVs, and even this saw a much weaker performance than the previous ...
Country Report
Oct 2020
The 2020 postponements of the Copa America South American soccer championship finals and the Olympic Games were contributing to driving down the sales of TVs, resulting in an overall decline in the home video category in 2020. Following a difficult ...
Country Report
Oct 2020
With sales of home video already showing a minor decline, the impact of COVID-19 is worsening the situation, with overall sales expected to fall by 4% compared to 1% in 2019. While consumers spent more time in their homes during the circuit breaker ...
Country Report
Oct 2020
Most of the home video category dropped into negative growth territory in 2020 due to the effects of the COVID-19 pandemic. However, TVs are considered essentials for Moroccan households, and consumers are always looking for new technologies and ...
Country Report
Oct 2020
With major sports events such as the UEFA European Championship and the Summer Olympics being postponed by a year due to the COVID-19 pandemic, in 2020 purchasing motivations for new TVs have decreased severely. In terms of TV viewing time, Austrian ...
Country Report
Oct 2020
Home video, specifically televisions, is expected to record further growth in 2020, exceeding the review period CAGR. Despite the economic downturn resulting from COVID-19 and declining disposable incomes, Hungarians have upgraded and bought ...
Country Report
Oct 2020
Sales of TVs will continue to decline in 2020, despite an increasing cocooning effect due to people spending more time at home. While COVID-19 will mean more time spent in the home for many consumers, it has also seen the postponement of major ...
Country Report
Oct 2020
Home video volume sales have been growing strongly in 2019-2020, driven by LCD TVs. In 2019, consumers wanted to watch major football events such as the Asian Cup, the AFC Champions League, the 2022 World Cup qualifiers and, especially, the Vietnam ...
Country Report
Oct 2020
In 2020, home video is expected to see just marginally higher retail volume growth than in the previous year. The COVID-19 lockdown had a negative impact on the economy, leading to job losses and pay cuts, which is making some consumers reluctant to ...
Country Report
Oct 2020
LCD TVs remains the most popular type of TV in Poland, with the COVID-19 pandemic having no real impact on its sales in 2020, when it again will record steady retail volume growth. The high quality of the picture offered at relatively affordable ...
Country Report
Oct 2020
Although consumers are staying at home more and consuming more content, the economic uncertainty around the COVID-19 pandemic is leaving many reluctant to buy big-ticket items such as new televisions or home audio and cinema as they would rather save...
Country Report
Oct 2020
OLED TVs saw continued strong growth in Israel in 2020, as consumers traded up to newer technology as COVID-19 forced them to spend more time at home. As a result, competition increased, placing downwards pressure on unit prices, in turn making ...
Country Report
Oct 2020
The COVID-19 pandemic and the lockdown to contain its spread in Germany meant that many consumers were spending much more time at home in most of the second quarter of 2020, before a relaxation of the restrictions from May onwards. During this ...
Country Report
Oct 2020
Retail volume sales of the dominant LCD TVs are likely to record slower growth for most of 2020 compared to 2019 due to prioritising spending during lockdown in Q2 but demand remained notable earlier in the year as consumers continued to invest in ...
Country Report
Oct 2020
Major sports events have long been a key driver of demand for the televisions category in Greece. After many consumers purchased new TVs in 2018 in anticipation of the FIFA World Cup, total volume sales of these devices subsequently declined in 2019....
Country Report
Oct 2020
An increase in demand for televisions was visible throughout the first two quarters of 2020 as Australia went into lockdown. Consumers were looking into enhancing the cinematic and gaming experience and therefore upgrading to either larger or ...
Country Report
Oct 2020
The transition to DVB-T2 (Digital Video Broadcasting — Second Generation Terrestrial) broadcasting which boosted volume sales of TVs in the fourth quarter of 2019 continues to bolster volume sales in 2020, supported by the significant discounting of ...
Country Report
Oct 2020
The outbreak of COVID-19 and the consequent economic downturn is set to stifle volume growth for home video, which is predicted to record a 2% volume increase in 2020, compared to 3% in 2019. OLED’s will record half the volume growth of the previous ...
Country Report
Oct 2020
The rising internet penetration rate stimulated demand for televisions, which recorded slight volume growth in 2020. As movies and series are becoming available with better quality, more people are likely to replace their old televisions with new ...
Country Report
Oct 2020
The Coronavirus (COVID-19) crisis has positively impacted category sales in Romania. In order to cope with lockdown and stay-at-home measures, consumers have tended to spend more time in front of the TV, thereby boosting the demand for televisions. ...
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