Retail sales of jeans will continue to expand in throughout the forecast period. Super-premium jeans will be the top performer in constant value terms, supported by a strong rebound in inbound international tourism.
Sustainability is a growing concern among consumers, especially younger generations, who tend to be more environmentally conscious. During the forecast period, jeans manufacturers are therefore expected to make strides in sourcing more sustainable denim as well as shifting to more eco-friendly manufacturing processes.
The rise of the “body positive” movement, which promotes the acceptance of all bodies, regardless of their size and shape, saw a number of brands launch jeans in a wider variety of sizes towards the end of the review period. While Mango and H&M were the main pioneers of this trend, Spanish company Zara also launched a new inclusive jeans collection, in collaboration with Good American.
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Understand the latest market trends and future growth opportunities for the Jeans industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jeans industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This category includes trousers/pants made of denim. It comprises of all lengths including capris and shorts. Most popular brands include: Levi’s, Lee, Wrangler. Jeans are further broken down by price platform. A full list of price bands in local currency for the 46 researched markets is available upon request. Please speak to your account manager to get a copy of these.See All of Our Definitions
This report originates from Passport, our Jeans research and analysis database.
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